no ads to show

Hi Joel,

Thank you for contacting the Mobile Ads SDK Support team.

The no ad to show error means an ad serving issue which indicates there are no ads available at the request time. If you want to do more rigorous testing with production-looking ads, you can now configure your device as a test device and use your own ad unit IDs that you've created in the AdMob UI. Can you please confirm if the reported issue is replicating in our Google flutter-ios sample application? If so, kindly share with us the below details so that we can check to find the root cause and may provide the solution:

• app ID
• ad uit ID
• SDK version
• Charles logs

You can provide the following details via reply privately to the author option.

Thanks,
 

Mobile Ads SDK Team

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[2025-06-04 23:38:47Z GMT] This message is in relation to case "ref:!00D1U01174p.!500Ht01reLD8:ref" (ADR-00310155)

Hi,

Thank you for providing the requested information. 

Upon checking your AdMob account with the provided information, I observed that the app status of the iOS app is in "Requires review" state. This indicates that your app has not yet been subject to the review process. To have it reviewed, it is necessary to establish a link between your app and the supported app store. You can link a supported store to your app within the All Apps or App settings pages and subsequently submit it for review. For more information, you can visit  Requires review. 

Additionally, I observed that the app-ads.txt file is not been configured yet for the iOS app. Kindly refer to the help center article to Set up an app-ads.txt file for your app and Resolve issues with app-ads.txt. 

I have executed our Banner project and Rewarded project with the provided IDs within the Xcode 16.4 using an iPhone 13 iOS Version 18.5 simulator and am able to load the ads successfully on my end. 

Could you confirm whether the mentioned issue is reproducible in our sample project?

Hi Leo,

Thank you for sharing the information with us.

After reviewing your AdMob account with the provided information, it was found that your app is currently in a Requires review state, meaning it has not yet gone through the review process. To initiate the review, you must link your app to a supported app store. You can do this by linking the store in the All Apps or App settings pages and then submitting your app for review. For further guidance, please refer to the Requires review page.

All new apps must undergo an app readiness review before they can fully serve ads. So, please Set up an app in AdMob.